Inventory optimisation for Traficon's retail network

Centralised inventory across a nationwide network — availability of top sellers up, dead stock significantly reduced.

The company

Traficon Tobacco Retail is a Czech retail chain running a franchise-based network of modern stores focused on nicotine products and press. Around 200 outlets nationwide, roughly €120 million revenue, and still expanding.

The challenge

Traficon needed inventory management to keep up with a rapidly growing network of more than 130 stores. The existing setup could not support genuinely differentiated stock levels for fast-moving and slow-moving items.

The goal was to raise availability on the items carrying the highest share of turnover while releasing the capital sitting in dead stock — with a central approach ensuring goods are available where customers actually buy them.

Centralised inventory control for a growing network

VERITICO STOCK was implemented as the core inventory management system across the store network, optimising stock structures at store level and centralising ordering so replenishment decisions are made consistently from the centre.

Stock structures were configured branch by branch with a focus on the items driving the highest share of turnover, and sophisticated management of inter-branch transfers was enabled to balance inventory and improve local availability.

The result

Availability of top-selling items increased while the share of dead stock fell significantly. The share of A-category items in total inventory rose and D-category items declined — a structurally healthier stock profile, not just a smaller one.

Project delivered by the Logio group using the VERITICO platform. Augment Cloud is the official Logio partner for Iberia, bringing the same platform, methodology and expert teams to clients in Spain and Portugal.

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